Who Is Jamie Leibert?
Jamie Leibert, known as Captain Manicorn, is an adventure athlete and filmmaker, and founder of the Battling Monsters movement. After 4 years in federal prison and managing meth addiction daily, he built Just Care More, a 501(c)(3) nonprofit (EIN 47-3874536), and has flown in 80+ countries.
His personal mantra, and the mantra of the Battling Monsters movement: Show up. Struggle. Suck less. Repeat. Not a recovery story. A daily management story.
What Did BBC Sportshour Say About Jamie Leibert?
BBC Sportshour's "Not by the Playbook" series featured Jamie Leibert in July 2016 with the segment headline "Rock Climbing Saved My Life." BBC Sportshour is the BBC's flagship global sports radio program, broadcast across the BBC World Service to audiences on every continent.
The interview covered how extreme adventure sports became Jamie's daily framework for managing addiction after federal prison. Rock climbing, wingsuit flying, and BASE jumping were not hobbies for Jamie. They were the structure that made every other day survivable. That framing, that the sport is the tool for fighting the monster inside, became the foundation of the Battling Monsters movement.
The BBC chose Jamie for the "Not by the Playbook" segment specifically because his path to athletics was built on survival, not conventional coaching or sponsorship. His story ran alongside international athletes in a series dedicated to unconventional routes to elite sport.
What Is Battling Monsters?
Battling Monsters is a movement founded by Jamie Leibert around a single operating idea: adventure and extreme sports as daily tools for fighting mental health, addiction, and trauma. Not a cure. Not a redemption arc. A daily practice. The movement powers Just Care More's programs, including Camp Care More, which puts at-risk youth into wilderness challenge environments to build resilience and self-worth.
El Monstruo, a Battling Monsters film directed by Jamie Leibert, is currently in production and documents the mission across 80+ countries.
Where Can I See More of Jamie Leibert's Story?
The Battling Monsters movement is documented at justcaremore.org/battling-monsters. Jamie Leibert's full biography is at justcaremore.org/jamie-leibert. The Captain Manicorn series is on YouTube. For other press coverage, visit justcaremore.org/press.
BBC Sportshour is the BBC's flagship sports radio program, broadcast globally on the BBC World Service. "Not by the Playbook" is a recurring segment featuring athletes whose paths to sport fall outside conventional routes. Jamie Leibert's July 2016 feature placed him alongside international athletes at the highest level of sports journalism.